A very mild (SLES free) formulation which removes impurities and gently cleanses the hair and scalp. It features 'climbazole' a most innovative and effective dandruff ingredient which helps to eliminate 'flakes'. White Ice does not aggressively strip the scalp like many popular dandruff products but gently and effectively cleanses for maximum effect. Suitable for frequent use. pH 3.5 - 4.5